Zindagi Na Milegi Dobara Cast is all set to Go On A Road Trip from Mumbai to Delhi by a vanity van. The cast will take first break in Surat to have lunch and then they will head towards Delhi. Aggressive and innovative marketing
strategies have become common in
Bollywood these days. And the cast and
crew of Zoya Akhtar's Zindagi Na Milegi
Dobara are taking such strategies to the
next level.
The actors, along with their director and
producer, are all set to undertake a road trip
to Delhi this Thursday.
The idea for this journey is obviously
inspired by the film, in which Hrithik Roshan,
Farhan Akhtar and Abhay Deol hit the road
in Spain.
Katrina Kaif, Kalki Koechlin, Zoya Akhtar and
Ritesh Sidhwani too, will be accompanying
the three actors on their way to the capital.
At the end of their drive, the actors will
perform a live concert at a mall in Gurgaon,
Haryana.
Interestingly, apart from the men, the
women too, will take turns on the wheel.
Confirming their journey, Ritesh said there's
a lot to explore in India, too. "So we decided
on this plan as it will also help us connect
with the audience along the way," he
pointed, adding that they will stop at Surat,
Baroda, Ahmedabad, Udaipur, Ajmer and
Jaipur before reaching Delhi on Sunday and
then performing in Haryana.
"There's so much to see in these places, so
they're important stops for us to interact
with the people along the way," he added.
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